PR Advantage

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Names@Work creates customized RSS and Blog strategies for Public Relations, using several different syndication formats to offer a broad variety of content.

RSS and Public Relations

  • RSS is Permanent: RSS press releases don’t disappear with tomorrow’s news. Their link-embedded content continues to circulate, extending awareness and increasing the chance of being picked up by popular sites.
  • RSS is Flexible: Any coded content can be transformed into an RSS Feed. Different syndication formats include:
    • RSS for Feed Readers and RSS Aggregators
    • Email Updates
    • Newsletter Subscriptions
    • Blog, Forum, and Discussion Board Feeds
    • Podcasts
    • Flickr and other types of Web 2.0 Image Sharing
    • Vlogs (Video Blogging)
    • Link PR

    Names@Work syndicates PR content in multiple formats to provide the greatest flexibility to customers.

  • RSS is Customer-Oriented: RSS Feeds offer customers a free alternative to constantly checking blogs and websites — users “subscribe” to RSS feeds, sent directly to their email or RSS feed reader. By viewing updated information from several websites in a single software application, readers browse information more rapidly.

    Names@Work can create multiple RSS feed options for your website, appealing to the greatest variety of consumer interests.
    Types of promotional content include:

    • News Updates
    • Product Updates
    • Tips, Advice, Opinion Features
    • Interviews
    • Recipes
    • Coupons, Online Discounts, and other Sales Promotions
    • Reviews
    • Recent Headlines and Hot Topics
    • Upcoming Events
    • Job Opportunities

Contact Names@Work for more information.