Brand Management & Development
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Take control of your brand reputation by forming relationships with influential bloggers and Internet journalists in your market. Names@Work adheres to a customer-centric branding strategy to generate positive online feedback while developing your brand image through the influence of consumer generated media.
Brand Reputation Management
Brand Watch
Discover what’s being said about your brand online. Names@Work monitors Consumer Generated Media (CGM) such as blogs, online discussion boards, and forums, to find positive and negative press about your brand.
Reputation Recovery
Immediate alert and response to negative press through CGM leverage. Names@Work takes advantage of influencer relationships and RSS marketing campaigns to spread counter-active positive feedback.
Brand Promotion
Names@Work uses target influencers, RSS Marketing and Link PR to promote your brand online. For more information about how RSS is used for Public Relations, see Names@Work PR Advantage
Brand Development
Build a positive brand image with Consumer Generate Media:
- Information sharing: RSS Feeds, blogging, podcasting, vlogging, newsletters, email updates
- Discussion participation: Forums, Discussion boards, blog networking, social bookmarking
- Blogger relationships: Reciprocal links, guest blogging, comment discussions, affiliate relationships, blog carnivals
Discover New Business Opportunities:
- Trend Watch: Find and follow new trends in your online market. Names@Work offers regular reports on market developments, brand-related commentary, market developments, and competitor brand updates.
- Trend Development: After identifying new business opportunties or new customer groups through our Trend Watch program, Names@Work offers Trend Development services to take advantage of new opportunties. Types of trend development include:
- Micro-sites
- PPC Campaigns
- Link PR
- Domain Name Tasting
Contact Names@Work for more information.
