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October 28th, 2006

This morning I began to use Google Reader. I was invited to “manage my subscriptions.”

Good idea! Time to add a few great blogs that deserve to move from “occasionally” to “frequently”.

Clublife is written by a bouncer at NYC clubs. He hates the customers. He can barely stand the people he works with. It’s real and raw and sick. He’s one of the best writers I’ve seen in a while. (Harper Collins thinks so too — he’s got a book contract.)
Congressional Quarterly Politics is non-spin reporting on the elections. Just the facts, m’am. I’m tired of democratic wish-fulfillment blogs and right-wing attack blogs. Polls, news, reports, frequently.
ShoeMoney is a little more than just another get-rich-with-Adsense blog. It is that, but there’s a real person there. I particularly enjoyed the recent Click Fraud Crap article. With advertisers lining up to spend money like Guidos at a velvet-rope nightclub, click fraud is obviously not the Google-killer some hysterics are making it out to be.
Tubetorial features 5 - 7 minute video tutorials about the kind of online marketing usually hawked by “master the secrets” types. You know, the ones who write 10,000-word pitches with alternating 20-pt black and 36-pt red bold type about how you can’t live without their E-Book, with testimonials from satisfied ~~suckers~~customers in front of their new mansions? Well, I happen to like that stuff but I’m too cheap to buy the e-Books. Tubetorial is a crash-course in online marketing without the cheese. And it’s free.
Neuromarketing is doing a good job of following the latest in cognitive psychology as it relates to marketing. The coverage is complete and intelligent. I’m not sure that this is ultimately going to benefit the world, but it’s certainly on the forefront of marketing, and I’m fascinated.