Graham Hansell

Graham Hansell Founder & Head of Strategy, Sitelynx Search Marketing
Names@Work Search Associate

Graham Hansell is an elite search marketer and optimizer. His company, Sitelynx, works with many of the world’s top companies.

Graham spent the initial part of his career as a media planner buyer where he worked in agencies such as TLP, Barkers Advertising and Poster Publishing Ltd.

Graham’s early experience of the Internet came as part of the innovative team at Britnet in 1995, acknowledged as one of the UK’s earliest web development companies, where he worked on such groundbreaking projects as the Eurotunnel. In 1997, having identified the vast commercial opportunity surrounding SEM/SEO, Graham founded Sitelynx. Today, Sitelynx is recognised as one of the founding Search Marketing organisations in the UK.

Graham has built a formidable reputation as a leading authority on the use, relevance and future direction of search marketing technology, reach and strategy and today sits on a number of influential panels and boards that are responsible for moving the industry forward. These bodies include: The Chartered Institute of Marketing, Search Engine Marketing Professionals Organization (SEMPO), SMA-UK (Search Marketing Association UK), Online Strategy Forum, national and local government bodies including Greenwich Enterprise Board.

In early 2005, Sitelynx was reported as a leading up-and-coming agency in the industry and now runs an impressive client portfolio that spans the financial services, health and leisure industries. Graham’s strategic input and market guidance has enabled his clients to maximise on the commercial benefits of search. His philosophy that search engines are the new audience-focused utility of the 21st century has enabled his clients to achieve swift returns on their investment.

As a recognised leading spokesperson in this arena, Graham is constantly asked to review and identify the next stages in the development of the search industry, and gives regular talks on the future of the industry and the wider implications of this space.

Read more about Graham at Sitelynx.